Small Biz Boost

Small business boost is designed to help small business owners maximise their brand on social and digital channels by making efficient use of algorithms and targeting tools. 

Digital channels offer amazing opportunities to cut through the noise and speak directly to consumers that would benefit the most from you. These platforms are always evolving, it’s hard to keep up and very often you feel like time devoted takes you away from doing what you love most - running your business. 

Why me: My career in digital advertising spanning 15 years has been dedicated to helping big international brands like Pepsi, Pfizer, L'Oréal and IBM succeed on digital channels it was extremely exhilarating, but I always felt like something was missing. Maternity leave gave me the space to rethink and reassess how I want to put my skills to the best use. I decided to take a leap and launch something of my own - Bobbin Heads. It’s been immensely rewarding but extremely time-consuming to build and promote my own brand. This got me thinking, are there other small business owners going through similar challenges? What can I do to help? How can I apply simple brand strategies to solve business problems?

And that’s where the blueprint for Small Business Boost came about -  smart adjustments that bring about meaningful change to a small business.